Keyword ranking is a critical aspect of search engine optimization (SEO) as it helps to determine the visibility of your website on search engines like Google. A high keyword ranking means that your website is appearing on the first page of search results and is attracting more organic traffic. In this blog, we will discuss how to check your keyword ranking and why it is essential.
Why Checking keyword ranking is important?
1. Monitor SEO Progress:
Keyword ranking is one of the most important indicators of the success of your search engine optimization (SEO) efforts. Regularly checking your keyword ranking helps you track your progress and understand the impact of your SEO efforts.
2. Identify Target Audience:
By checking your keyword ranking, you can get a clear picture of the keywords and phrases that your target audience is searching for. This information can be used to create more targeted and effective SEO strategies.
3. Stay Ahead of the Competition:
Monitoring your keyword ranking allows you to stay ahead of your competition by keeping an eye on their ranking for the same keywords. If you notice that your competitor is ranking higher for a specific keyword, you can analyze their strategies and improve your own to outrank them.
4. Make Data-Driven Decisions:
Regularly checking your keyword ranking provides you with valuable data that can be used to make informed decisions about your SEO strategies. For example, if a particular keyword is not ranking well, you can analyze the reason and make necessary changes to improve its ranking.
5. Track Changes in SERPs:
Search engine algorithms and ranking criteria are constantly changing. By monitoring your keyword ranking, you can keep track of these changes and adjust your SEO strategies accordingly.
Different Ways To Check Keyword Ranking
Knowing the ranking of your keywords in search engines is crucial to the success of your search engine optimization (SEO) efforts. There are various methods available to check keyword ranking, including manual searches, keyword ranking tools, and web analytics.
The methods include:
Check Your Keyword Ranking in Search Console
Checking your keyword ranking in Google Search Console is an important part of a comprehensive SEO strategy. It helps you monitor the performance of your website in the search engine results pages (SERPs) and make data-driven decisions to improve your SEO efforts.
By regularly checking your keyword ranking in Search Console, you can identify which keywords are driving traffic to your website, track changes in the SERPs, and stay ahead of the competition. This valuable information can be used to optimize your website and improve its ranking, ultimately increasing its visibility and attracting more organic traffic.
Here are the detailed steps for checking your keyword ranking in Search Console:
1. Verify your website:
Before you can access your keyword ranking data in Search Console, you need to verify your website. This is done by adding a code to your website or linking it to your Google account.
2. Navigate to the Performance Report:
Once your website is verified, log in to Search Console and navigate to the Performance Report. Here, you will see a dashboard that displays your website’s performance data.
3. Select the appropriate date range:
To view your keyword ranking data, you need to select an appropriate date range. The date range you select will determine the data that is displayed in the report.
4. Analyze the Queries Data:
In the Queries section of the report, you will see a list of the keywords and phrases that have generated clicks to your website. You can also see the number of clicks, impressions, and average click-through rate (CTR) for each keyword.
5. Check Your Keyword Rankings:
To check your keyword ranking, look at the “Average Position” column. This column displays the average ranking of your website for each keyword. A higher average position indicates a higher ranking and more visibility in the search results.
6. Sort the Data:
You can sort the data in the Queries section by clicks, impressions, CTR, or average position to find the keywords that are performing well and those that need improvement.
7. Compare Keyword Rankings Over Time:
To track your progress, compare your keyword ranking data over time. This will help you see how your ranking has changed and identify any trends or patterns.
Manually Check Your Keyword Ranking on Google
Checking your keyword ranking in Google is an important step in understanding the performance of your website in search results. By monitoring your keyword ranking, you can gain valuable insights into your website’s visibility and determine the effectiveness of your SEO efforts.
Here are the detailed steps to check your keyword ranking manually on Google:
1. Use a Private Browsing Window:
Open a private browsing window on your browser, as your search results may be personalized based on your previous searches. This way, you’ll get a more accurate representation of your website’s actual ranking.
2. Choose the keywords you want to check:
Identify the keywords you want to rank for and make a list of them.
3. Search for the keywords on Google:
Go to Google and enter each of your keywords in the search bar, one at a time.
4. Check your website’s ranking:
Look at the search results and determine the position of your website for each keyword. You can also use an extension to count the number of results.
For example- SEO Quake
The tool provides a quick and easy way to view important SEO metrics like page ranking, indexed pages, backlinks, and more, directly in the browser.
5. Check from Different Locations:
Google’s search results can vary based on your location. To get a more accurate representation of your website’s ranking, check your keyword ranking from different locations or use a virtual private network (VPN) to change your location.
Check Your Keyword Ranking in Google Sheet
Checking your keyword ranking in Google Sheets is a simple and efficient method for monitoring the performance of your website in search results.
By utilizing the tools and features available in Google Sheets, you can easily track changes in your website’s keyword ranking over time, identify areas for improvement, and measure the impact of your SEO efforts.
Here are the steps to check your keyword ranking in Google Sheets:
1. Create a new Google Sheet:
To get started, create a new Google Sheet. This is where you will store your keyword ranking data.
2. Install a keyword tracking tool:
There are a number of free and paid keyword tracking tools available that can help you monitor your keyword ranking. Choose a tool that integrates with Google Sheets and install it in your sheet.
3. Set up your keyword list:
In your Google Sheets, create a list of the keywords you want to track. This should include the keywords you are targeting for your website, as well as your competitors’ keywords.
4. Run the keyword tracking tool:
Once you have set up your keyword list, run the keyword tracking tool to retrieve the latest keyword ranking data. The tool will retrieve the ranking data and store it in your Google Sheets.
5. Monitor changes in keyword ranking:
Over time, check your Google Sheet to see how your keyword ranking has changed. This information can help you identify areas where your website is performing well and areas where it may need improvement.
6. Create custom reports:
Google Sheets provides a number of tools for creating custom reports. You can use these tools to create charts and graphs that visually display your keyword ranking data. This can help you identify trends and patterns in your keyword ranking over time.
For Example- Rank Tank
RankTank is a rank-tracking tool that helps you monitor your website’s search engine ranking for specific keywords. With RankTank, you can track your website’s search engine performance over time and see how it’s ranking for specific keywords in comparison to your competitors.
Download the free Rank Tank Ranking Checker Google Sheet
Check Your Keyword Ranking in SEMrush
SEMrush is a comprehensive SEO platform that provides a wealth of information and insights into your website’s performance in search results.
With its powerful keyword ranking tracking tools, SEMrush allows you to monitor your keyword ranking and track your progress over time, giving you a clear picture of your website’s visibility in search engines.
Here are the steps to check your keyword ranking in SEMrush:
1. Sign up for SEMrush:
To get started, sign up for a SEMrush account. This will give you access to a range of SEO tools and features, including keyword ranking tracking.
2. Add your website:
Once you have signed up for SEMrush, add your website to the platform. This will allow SEMrush to track your keyword ranking and provide you with detailed analysis and insights into your website’s performance.
3. Identify keywords:
In SEMrush, you can use the Keyword Magic Tool to identify the keywords you want to track. This tool provides detailed data on keyword volume, competition, and cost-per-click, making it easy to identify keywords that are relevant to your business and target audience.
4. Track keyword ranking:
With your keywords identified, you can now track your keyword ranking in SEMrush. The platform will monitor your website’s ranking in the search results and provide you with regular updates on changes in keyword ranking over time.
5. Analyze keyword performance:
SEMrush provides a range of tools for analyzing your keyword performance, including detailed keyword ranking reports and visual graphs and charts. This information can help you identify trends and patterns in your keyword ranking and understand the impact of your SEO efforts.
6. Make informed decisions:
With regular monitoring and analysis of your keyword ranking in SEMrush, you can make informed decisions about your SEO strategy and focus your efforts on the keywords that are driving the most traffic to your website.
Check Your Keyword Ranking SE Ranking
SE Ranking is a comprehensive and effective solution for managing and optimizing your website’s performance in search results. With its powerful keyword ranking tracking tools, SE Ranking provides valuable insights into the visibility and ranking of your website for specific keywords.
This information can be used to monitor your website’s progress in the search results, understand the impact of your SEO efforts, and make informed decisions about your SEO strategy.
Here are the steps to check your keyword ranking in SE Ranking:
1. Sign up for SE Ranking:
To get started, sign up for an SE Ranking account. This will give you access to a range of SEO tools and features, including keyword ranking tracking.
2. Add your website:
Once you have signed up for SE Ranking, add your website to the platform. This will allow SE Ranking to track your keyword ranking and provide you with detailed analysis and insights into your website’s performance.
3. Identify keywords:
In SE Ranking, you can use the Keyword Explorer tool to identify the keywords you want to track. This tool provides detailed data on keyword volume, competition, and cost-per-click, making it easy to identify keywords that are relevant to your business and target audience.
4. Track keyword ranking:
With your keywords identified, you can now track your keyword ranking in SE Ranking. The platform will monitor your website’s ranking in the search results and provide you with regular updates on changes in keyword ranking over time.
5. Analyze keyword performance:
SE Ranking provides a range of tools for analyzing your keyword performance, including detailed keyword rankings reports and visual graphs and charts. This information can help you identify trends and patterns in your keyword ranking and understand the impact of your SEO efforts.
6. Make informed decisions:
With regular monitoring and analysis of your keyword ranking in SE Ranking, you can make informed decisions about your SEO strategy and focus your efforts on the keywords that are driving the most traffic to your website.
Check Your Keyword Ranking Ahrefs
Ahrefs is a powerful SEO tool that provides in-depth insights into your website’s performance in search engines. Keyword ranking is a crucial aspect of SEO, as it measures your website’s visibility in search results for specific keywords or phrases.
By checking your keyword ranking in Ahrefs, you can monitor how well your website is performing in search results, compare your ranking against your competitors, and track the impact of your SEO efforts.
This information can help you identify areas of improvement and make informed decisions about your SEO strategy, ensuring that your website is consistently attracting organic traffic and generating leads or conversions.
Here are the detailed steps to check your keyword ranking with Ahrefs:
1. Sign up for an Ahrefs account:
Go to Ahrefs.com and sign up for an account. Choose the plan that best suits your needs and create your account.
2. Add your website:
After you log in, click on the “Add New Project” button and enter the URL of the website you want to track. Ahrefs will start analyzing your site and provide you with a detailed report.
3. Navigate to the “Organic Search” section:
In the left-side menu, click on “Organic Search” to access the keyword tracking and ranking information for your site.
4. Enter your target keyword:
In the “Search Terms” section, enter the keyword you want to track and press the “Search” button.
5. Check keyword ranking:
Ahrefs will show you a list of keywords that your website is ranking for, along with the current position, search volume, and estimated organic traffic.
6. Filter results by location:
If you want to check your keyword ranking for a specific country, select the location in the “Location” filter.
7. Analyze the results:
Review the ranking information for your keyword to see how your website is performing. You can also compare your ranking with your competitors to see how you stack up against them.
8. Monitor keyword ranking over time:
To track your keyword ranking over time, go to the “History” tab and select the time range you want to see. This will show you how your keyword ranking has changed over time and help you identify trends and make adjustments to your SEO strategy.
9. Use the “Site Explorer” feature:
Ahrefs also has a “Site Explorer” feature that allows you to see which pages on your site are ranking for specific keywords and the backlinks that are contributing to your rankings. This information can be valuable in helping you identify and improve the factors that are affecting your keyword rankings.
Check Your Keyword Ranking Moz Pro
Checking your keyword ranking with Moz Pro is a crucial aspect of any effective SEO strategy. Moz Pro is a powerful SEO platform that provides a wide range of tools and features designed to help you monitor your website’s keyword ranking and track your progress in the search results.
With Moz Pro, you can research relevant keywords, monitor your website’s ranking for specific keywords over time, analyze your website’s performance, and gain insights into your backlink profile.
Here are the steps to check your keyword ranking with Moz Pro:
1. Set up a Moz Pro account:
To use Moz Pro, you’ll need to sign up for a Moz Pro account. After you’ve signed up, you’ll have access to all of Moz Pro’s features and tools for monitoring your keyword ranking.
2. Connect your website:
To track your website’s keyword ranking with Moz Pro, you’ll need to connect your website to your Moz Pro account. This can be done by verifying your website through Moz Pro’s Site Explorer or by adding your website to Moz Pro’s Campaigns section.
3. Keywords for research:
Use Moz Pro’s Keyword Explorer to research keywords that are relevant to your website and your business. This tool provides detailed information on keyword search volume, ranking difficulty, and estimated organic traffic, which can help you determine which keywords to target in your SEO strategy.
4. Monitor keyword ranking:
Use Moz Pro’s Rank Tracker tool to monitor your website’s keyword ranking in the search results. This tool allows you to track your website’s ranking for specific keywords over time and receive notifications of any changes in ranking.
5. Analyze your website’s performance:
Moz Pro’s Site Explorer tool provides an overview of your website’s backlink profile and keyword rankings, allowing you to understand the performance of your website in the search results. You can use this tool to identify the keywords that your website is ranking for and determine which pages are generating the most traffic from search results.
Check Your Keyword Ranking Majestic
Majestic is a comprehensive and highly effective keyword ranking tool that is widely used by a wide range of digital marketing professionals, including SEO experts, website owners, and online marketers.
It provides users with valuable insights into their website’s performance, allowing them to monitor their keyword rankings, backlink profiles, and other important metrics.
Here are the detailed steps on how to check your keyword ranking in Majestic:
1. Create an account:
To use Majestic, you need to create an account on their website. This process is quick and simple and requires you to provide basic information like your name, email address, and payment details.
2. Enter your website URL:
Once you have logged into your account, you can enter the URL of your website in the search bar on the home page.
3. Check your keyword ranking:
Majestic will then generate a detailed report on your website, including information on the keywords you are ranking for. The report will also show you the ranking of your website for specific keywords and their estimated monthly search volume.
4. Analyze your backlink profile:
In addition to keyword ranking, Majestic also provides information on your backlink profile, including the number of backlinks pointing to your website, the quality of these links, and the anchor text used in the links.
5. Compare your website with competitors:
You can also use Majestic to compare your website with your competitors and see how you stack up against them in terms of keyword ranking and backlink profile.
6. Track your progress over time:
With Majestic, you can track the progress of your website over time and see how your keyword ranking and backlink profile have changed.
7. Use Majestic’s advanced features:
Majestic offers a range of advanced features, including the ability to generate customized reports, set up alerts for changes in keyword ranking and backlink profiles, and integrate with other SEO tools.
Check Your Keyword Ranking SpyFu
SpyFu is a powerful keyword research and competitive analysis tool that helps businesses and marketers find valuable keywords to target, monitor their ranking and visibility, and understand their competitors’ strategies.
SpyFu provides in-depth data on keyword searches, keyword rankings, AdWords, and organic search results, as well as competitor data, including which keywords they rank for, the ad campaigns they run, and the keywords they buy.
To check your keyword ranking on SpyFu, you can follow these steps:
1. Visit the SpyFu website:
Go to the SpyFu website and log in to your account.
2. Search for your domain:
Type in the URL of your website in the search bar and hit the “Search” button.
3. Navigate to the Keyword Rankings section:
On the left side of the screen, click on the “Keyword Rankings” option.
4. Choose a time frame:
Select a time frame for which you want to check the keyword ranking, such as the past 6 months or the past year.
5. Filter your keywords:
You can filter your keywords by selecting “Organic” or “Paid” to see rankings for only organic or paid search results. You can also filter by location and device.
6. View your keyword ranking:
The keyword ranking results will be displayed in a table, showing the keyword, ranking position, search volume, and estimated cost-per-click (CPC).
7. Export your keyword ranking data:
If you want to save or share your keyword ranking data, you can export it as a CSV file.
In conclusion, checking keyword rankings is an important aspect of search engine optimization (SEO) as it helps track the performance of specific keywords in search engine results pages (SERPs).
It provides insight into the effectiveness of an SEO strategy, enabling you to make informed decisions to improve your website’s visibility and attract more organic traffic. Regularly monitoring keyword rankings helps to identify trends, adjust your approach, and ultimately achieve higher rankings and more visibility in the SERP.
By keeping a close eye on your keyword rankings, you can optimize your website and content to rank higher, drive more traffic, and achieve better results in your SEO efforts.
